3 Easy Questions to Ask Yourself When Your Creativity is Low

My mom was recently diagnosed with a terminal condition.

For the entire week following her diagnosis, I was basically in shock.

I cried randomly and frequently, especially when I was alone: in the shower, working in my office, driving to my 9-to-5 job, in the McDonald's drive-thru.

While I've pulled myself together and can now sometimes talk about my mom's diagnosis without breaking down (I haven't cried for 2 whole days!), my creativity and focus have definitely suffered.

Last week was the first time in weeks that I didn't email my list.

I really felt like skipping this week, too, TBH, because I feel really blah and uninspired.

But I've been proud of myself for consistently creating content, and I didn't want to give up on my email habit.


So I started by asking myself 3 simple questions...

  • What am I feeling passionate about?

  • What has inspired me lately, even if it's not related to emails, copywriting, or funnels?

  • What would I enjoy writing about?

Gotta be honest with you: my answers were not particularly strategic.

But maintaining my email habit was more important to me than maintaining a professional veneer, so my email simply shared a few things that had recently lit me up...

1) A quote from Atomic Habits author James Clear:

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2) A killer slow cooker chicken noodle soup recipe

3) Cookies that are delicious AND so freakin' happy-looking

The Biggest Takeaway

1) When you’re feeling uninspired to write, ask yourself 3 simple questions to spur your creativity

2) Sometimes maintaining your writing habit is more important than being strategic